Borneo Blue Shift - Indonesia
Our new plastic waste collection and recycling project in Indonesia targets the Bay of Adang, an isolated region facing serious pollution and waste management challenges.
the launch year of our project in Indonesia
first-year collection and recycling target, initiated by Caudalie. Join them as a founding member of the project

What we do
Our newest plastic waste collection and recycling project in Indonesia was launched in 2025 in Adang Bay, Kalimantan. This remote, non-tourist region faces significant waste management logistical challenges, high costs and a serious plastic pollution problem, making it a crucial location to create a substantial environmental impact.
Where you can find us
Located in East Kalimantan, Indonesia, around 100 km from the future capital, Nusantara, Adang Bay reflects the scale and urgency of Indonesia’s plastic pollution crisis. As the world’s second-largest contributor to marine plastic waste, the country mismanages 3.2 million tonnes of plastic each year, with 1.29 million tonnes leaking into the ocean. In remote regions like Adang Bay, far from tourism routes and basic infrastructure, waste accumulates unchecked. Mangroves trap plastic debris, which breaks down into microplastics, contaminating sediments and harming marine life. Local fishers report shrinking catches and nets clogged with plastic. Tackling this crisis requires better waste infrastructure, investment in transport, education, and viable alternatives. That’s why Second Life is launching a new project there in 2025, supported by long-term partners: where the need is urgent and the potential for impact is immense.
Why recycle plastic ?
Recycling plastic helps reduce ocean pollution, conserve natural resources, and lower greenhouse gas emissions. By recycling, we prevent plastics from ending up in landfills or waterways, support a circular economy, and protect marine wildlife from plastic ingestion and entanglement.
How does plastic end up in the ocean?
Plastic reaches the ocean through stormwater runoff, rivers, illegal dumping, and poorly managed landfills. Lightweight plastic items like bags, straws, and packaging materials can travel long distances from urban areas to waterways, eventually polluting marine environments.
How many tons of plastic are in the ocean?
It’s estimated that there are more than 170 trillion plastic particles, weighing over 2 million tons, floating in the world’s oceans. This number continues to grow due to poor waste management, increased plastic production, and lack of global recycling infrastructure.
How much plastic ends up in the oceans ?
Each year, over 11 million metric tons of plastic waste enter the oceans, according to environmental studies. This figure is projected to triple by 2040 if significant changes aren’t made. Ocean plastic pollution harms marine life, disrupts ecosystems, and contributes to the global climate crisis.